Author Archives: leadful.io

Alt text Cold Mail

10 Missteps in Cold Email Campaigns and How to Overcome

Cold emailing can be a powerful tool for reaching potential clients, networking, and building relationships. However, many businesses struggle to make their cold email campaigns effective due to common pitfalls. In this blog, we’ll explore ten common mistakes in cold … Read More

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How to Unlock the Power of Organic LinkedIn

In the digital age, where professional networking is increasingly done online, LinkedIn has emerged as the premier platform for career advancement and networking. With over 900 million members worldwide, LinkedIn is not just a social media site; it’s a powerful … Read More

meta ads

How To Target Advertising: Unlocking Targeting Meta Ads

In an era where digital marketing is evolving rapidly, effective targeting is key to maximizing your advertising efforts. Meta Ads (previously known as Facebook Ads) offers a robust platform for businesses to reach their desired audiences with precision. This blog … Read More

Is Cold Emailing dead? Has it changed for the better?

In sales, the quest for new customers can feel like an endless pursuit. No matter how much effort you put into reaching out, it seems there’s always a need for more prospects in your pipeline. Many ideal customers may not … Read More

LinkedIn

How To Blend Organic And Paid Media Strategies on LinkedIn

As the Associate Director of Paid Media & Performance Marketing at National University, my role constantly involves finding innovative ways to engage with our audience in a fiercely competitive higher education landscape. In an era where flexibility and choice define … Read More

Meta ads

How to Achieve Cost-Effective Advertising on Meta

Creating engaging ads on Meta (Facebook and Instagram) doesn’t have to break the bank. With a little creativity and some smart strategies, you can make every dollar count. Here’s how to craft ad creatives that are both budget-friendly and effective: … Read More

How to Measure Cold Email Campaign Success

Cold emailing often feels like stepping into the unknown. You craft your messages, hit send, and then wait—hoping your email lands in the right inbox and makes the right impression. But how do you know if your efforts are successful, … Read More

how to build your bran on linkedin

How to Build Your Personal Brand on LinkedIn

In today’s competitive job market, building a strong personal brand and advancing your career go hand in hand. LinkedIn, as a professional networking platform, offers a unique opportunity to showcase your expertise, expand your network, and accelerate your career growth. … Read More

meta ads

Mastering Meta Ads Bid Strategies: How to Optimize Your Ad Spend

What Are Meta Ads Bid Strategies? Meta ads bid strategies are methods used to determine how much you pay for ad placements on Meta platforms like Facebook and Instagram. These strategies help you control how your budget is spent and … Read More

cold mail

When is the Best Time to Send a Cold Email for Maximum Impact?

Introduction Timing is a crucial yet often overlooked factor in the success of cold mail campaigns. While crafting a compelling message is important, sending it at the right moment can make a significant difference in its effectiveness. This blog delves … Read More